29-Jun-2012

Comparing Smartphone App Stores

Here are some interesting observations on Google Play versus the Apple App Store from the standpoint of a free app.

Buy Books at Barnes&Noble is available on Google Play and the Apple App Store.
*** Dec/2012: This app is no longer available. ***

Android app on Google Play       iOS app on the App Store

It is worth pointing out that I have not paid for any advertising to promote my free app. Any and all mention has been through social media and pages on my websites along with access from search engines.

The app was made available Jan 10th, 2012 on Google Play. After 6 months, it has been downloaded and installed 92 times with 31 actively installed devices using the app. Google provides stats for the distinction between "tried" and "kept" app installations. These stats are rather disappointing and I thought the low attraction reflected non-interest.

View larger image

The app was made available June 4th, 2012 on the Apple App Store. After 3 weeks, it has been downloaded and installed 1093 times. These stats are encouraging and tells me that Apple does a far better job at making apps visible to users.

View larger image

It will be interesting to see the attraction of a paid app in the app marketplaces.


Blog Entries Listing
2010  Aug  Sep  Oct  Nov  Dec 
2011  Jan  Feb  Mar  Apr  Jun  Sep  Oct  Dec 
2012  Jan  Feb  Apr  May  Jun  Oct  Nov  Dec 
2013  Jan  Feb  Mar  May  Jun  Dec 
2014  Jan  Mar  Jun  Jul  Aug  Oct  Nov  Dec 
2015  Jan  Feb  Mar  Apr  May  Jun  Oct  Nov  Dec 
2016  Jan  Feb  Mar  Apr  May  Jun  Jul  Aug  Sep  Oct  Nov  Dec 
2017  Jan  Feb  Apr  Oct 
2018  Jan  Feb  Mar  Apr 



Visit the Camera Guy
to shoot your photos and videos.

billboard



If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends. – Jeff Bezos

Share / Save
Provide Feedback

Share / Save    Provide Feedback